Throughout 2017, we worked hard to bring our readers the latest and greatest in experiential advertising and marketing trends. And what a year it’s been. From fully integrated, omnichannel campaigns, to the popularization of gamification, to virtual reality (VR), the new world of experiential marketing is evolving quickly, to say the least.
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You’ve done your research. You probably know the basic differences between the best interactive hardware options on the market. And you’ve decided that a touchscreen kiosk is perfect for your next interactive campaign.
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All interactive experiences are not created equal. In addition to a creative idea, it’s important for businesses to pay attention to the details of their experiential marketing campaigns. The best campaigns generate traffic by making the most of touchscreen monitors.
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