With the number of states legalizing marijuana rapidly increasing, dispensary owners are forced to compete more aggressively for customers. From the store design, sales staff and in-store technology, dispensaries and evolving into traditional retailers. As this industry grows, dispensary owners are looking to attract, retain and improve the customer experience. Check out our weekly round-up covering top stories of this industry as it continues to evolve and mature.
Artificial intelligence is making its way into the cannabis industry
A company called PotBot is using a recommendation engine that looks at plant DNA along with cannabis research, and helps guide users to find the specific strain that will benefit their unique needs. PotBot breaks down strain profiles by cannabinoid levels, and uses available research on cannabinoids, consumption methods, and corresponding ailments to find what each individual patient may benefit from. To do this, PotBot uses a tool called BrainBot that collects data from a wireless EEG (electroencephalography) helmet that measures patients brain activity and reactions to varying cannabinoids. Gathering this information requires multiple visits where the patient is given an inhaler of different cannabis concentrates. PotBotics states that, “We see the future of cannabis as being not what strain is best for you but what cannabinoids are best for you.”
Technology is offering safer ways to smoke cannabis
Pax Labs make stylish handheld portable cannabis vaporizers that look fancy enough to be a fashion accessory. The Pax 3 offers app integration, can be controlled and locked from your phone and even has games built into the device. Pax devices are well made and come with a 10 year warranty. They are leaders in the industry because of their unique heating technology that offers 4 settings depending on what form of cannabis you are consuming, extended battery life and a record 22 second heat-up time.
Cannabis meets Keurig
CannaKorp has built a medical vaporizing machine called CannaCloud that uses cannabis pods similar to a Keurig coffee machine. In just 60 seconds after inserting the pot, the vapor is ready to consume. The pods come in different pre-measured strains. CannaKorp says they raised 4.1 million in its last round of fundraising. CannaCloud hopes to use this money to help manufacture and distribute their CannaCloud medical cannabis vaporizing system. “We’re a company that’s medically oriented,” CannaKorp said. “However, we know that the recreational market is going to go crazy over this, and we like that.” The CannaCloud is expected to cost around $149 and should be released early next year.
Like our Weekly Roundup's? Subscribe to our blog and stay-up-to-date on the latest in experiential marketing and interactive technology!
Author Bio |Gen Garcia | Horizon Display
Gen, is a content writer for Horizon Display. Gen enjoys doing just about anything that involves helping people, and being creative. Gen first became interested in the medical benefits of cannabis when her dog was diagnosed with terminal liver cancer. Alternative medicine research lead Gen to discovering the benefits of CBD treatments for her dog, which dramatically prolonged her dog’s life. Gen began to think, if cannabis can help animals, why not use it to help humans. Gen enjoys challenges, and especially ones where she believes she can make a difference, so she jumped at the opportunity to research and write about cannabis. When not working Gen can be found at the beach with her dog, or getting creative in her craft room.